From Black Box to Legos: Democratizing Behavioral Analytics
"All of this happens pretty much in real-time and via an interface that doesn't require a math degree. I was struck by the drag-and-drop simplicity of (Quantivo 4)."
5 Tips to Turn Holiday Traffic Into Everyday Customers
"Now that you've garnered a nice batch of new customers and first-time visitors, how do you keep them coming back and spending their money? Here are five data-driven tips that you can useto turn those holiday visitors into everyday shoppers."
Behavioral analytics: The secret ingredient for a better cake
"Behavioral analytics allows you, not a statistician, to ask complex questions of your customer data and discover what drives people to certain outcomes."
Quantivo Hits 7.6 Billion Plateau
"With more business data being generated every day, especially from Web sites, social networks, and online marketing activities, it is becoming even more difficult for companies to pick out the important trends amidst the mountains of data."
Quantivo Couples with the Amazon Cloud
"The behavioral analytics provider boosts scalability, flexibility, and affordability with its new deployment model."
Quantivo Extends Reach Of Analytics Tools By Hosting On Amazon's Cloud Environment
"To help companies keep up, we didn't just move traditional BI technology into the cloud. Instead, we combined our revolutionary analytics approach with a cloud-based architecture for an entirely new vision of Business Intelligence."
Track and respond to your customers' online behaviour in real time
"The Quantivo-Amazon EC2 combination enables truly affordable advanced analytics."
Web analytics diversify and deepen
"Bryan Kelly, CEO of Quantivo, agreed that social media is a hot space for Web analytics because these group spaces show consumer trends in real-time."
"Second-Generation Analytics" with Quantivo's Omniture Adapter
"To analyze behavior, over time, of a repeat customer is something that SiteCatalyst can't do. There are things that Quantivo can do that SiteCatalyst cannot, and there are some areas of overlap but Quantivo is significantly faster."
Web analytics tools should measure social media
"Most Web analytics tools today were designed for Web 1.0 -- a world where visitor behavior did not change in a flash. Luckily, new types of technologies designed for these kinds of behavioral analysis are emerging."
Cisco WebEx Improves Sales Lead-to-Close Rates with Quantivo
"Quantivo offers us the unique ability to quickly identify customer behavior patterns - this kind of analysis typically requires days or weeks of work by experts."
3 Best Practices to Turn Customer Behavior Insights Into Marketing Gold
"Three best practices with examples showing you how cutting-edge marketing teams use behavioral analytics to build pipelines and improve conversion ratios."
Quantivo Helps Decision Makers Better Understand Customer Behaviors
"With the company's behavioral analytics, it's possible for managers to have access to all the latest behavior patterns exhibited by their customers - whether online or offline."
Quantivo offers new multi-event analysis of customer behavior
"Quantivo has extended its on-demand solutions to include discovering customer behavior in response to multiple transactions and programs, over multiple Web visits and over time."
Featured Article - Beyond Clickstreams: Understanding Visitor Behaviors
"Behavioral analytics delivers huge additional value by enabling web operators to uncover behavioral patterns that drive transactions - purchases, registrations, ad clicks, etc."
The Buzz at NRF: Quantivo Offers Insights Into Online Customer Behavior
"Immediate answers to questions (that) can dramatically improve the return on investment of future online marketing campaigns and promotions."
Quantivo Retail helps retailers build better promotions
"Quantivo, within five days, returns analysis and predictions to help the retailer promote and sell additional products."
Quantivo connects business patterns instantly
"The company has altered the business intelligence equation by turning so-called 'affinity analysis' into an online service rather than a huge in-house technology headache."
New analytics service shows customer shopping patterns
"The feature, called Quantivo Retail, uses data and analytics to tell retailers what items are typically purchased together so that if a shopper is searching for one of the items, the retailer can highlight another that is commonly bought at the same time"
Pattern Matching Comes to Business Intelligence
"For the first time, instead of a business intelligence applications confirming what you already know, it might actually tell you something you don't already know. Now that would be real business intelligence."
At DEMO, Quantivo Challenges BI's Status Quo
"Quantivo certainly represents a disruptive force if it can deliver on its promise of fast, easy, and cheap data mining."
Quantivo is ambitious in a good way. Grade: A.
"The analytics startup's tool combines what it calls an "affinity" database with a cloud-based infrastructure..."
Analytics vendors show there's still innovation in BI
"If it lives up to its founders' hopes, the young company has a chance to make a mark in a market that badly needs some excitement."
Quantivo demoed a SaaS toolset for retailers
"It's like traditional customer analytics, but on-demand, cheaper and with faster results."
