SAN MATEO, Calif. – June 2, 2009 – Quantivo, the leader in on-demand behavioral analytics, today announced that it has been selected as a winner of the Red Herring 100 North America Award. Quantivo joins companies like Google, Yahoo!, eBay, Salesforce.com, YouTube, and Twitter that were recognized in their early days by Red Herring editors as innovators and future leaders in their respective markets.
"At Quantivo, we have a passion for applying innovation to help companies quickly find value in mountains of data, as well as building an exciting company that will have a lasting impact," said Brian Kelly, CEO of Quantivo. "With our huge cost and speed advantages, a variety of businesses are finding value in our customer behavior analytics. We are honored to be part of the select group of companies in the Red Herring 100 North America."
"Quantivo is bringing fresh ideas into the world of Business Intelligence," said Alex Vieux, CEO, Red Herring. "By leveraging software-as-a-service along with innovations of their own, Quantivo is boldly challenging the status quo, motivating many companies to re-examine how they handle advanced analytics. I congratulate Quantivo on their well deserved award."
The Red Herring editorial team deploys a detailed process to whittle down a pool of 1,000 eligible, promising companies to the 200 Finalists and in a last round decided for the top 100 winners of this important North American award. Evaluations are made on both quantitative and qualitative criteria, such as financial performance, innovation, management, global strategy, and ecosystem integration. The Winners, elite executives and venture capital leaders from North America will celebrate the Top 100 Privately Held Companies in San Diego, May 11-14, 2009.
About Quantivo
Quantivo is pioneering a fundamentally new approach to behavioral analytics. For the first time, corporate decision-makers can quickly uncover behavioral patterns across any aspect of their customer interactions and act on these timely insights to increase customer acquisition, retention, up-sells, cross-sells and web monetization. By combining large-scale analytics with rapid SaaS delivery, Quantivo is the only company that puts impactful revenue-generating insights directly into the hands of a wide set of executives and analysts for applications such as market basket and loyalty analysis, merchandising and marketing optimization and online analytics. For more information, visit www.quantivo.com.
About Red Herring
Red Herring is a global media company, which unites the world's best high technology innovators, venture investors and business decision makers in a variety of forums: a leading innovation magazine, an online daily technology news service, technology newsletters and major events for technology leaders around the globe. Red Herring provides an insider's access to the global innovation economy, featuring unparalleled insights on the emerging technologies driving the economy. More information about Red Herring is available online at www.redherring.com.
