Quantivo provides a revolutionary approach to enabling in-depth understanding of customer behavior – uncovering key factors that drive sales, finding measures that increase customer retention, discovering hard-to-find patterns that explain web actions, and more. Getting access to such insights has traditionally required costly and lengthy analysis.
Current Quantivo applications include:
Purchase Behavior - Discover product purchase patterns, such as relationships between products, geographies and customer segments.
Campaign Efficiency - Optimize your sales and marketing spending by identifying the most effective campaigns.
Web Analytics - Uncover factors that are affecting online behavior.